Our mega-boutique located in the heart of Birmingham, Michigan's Principal Shopping
District is located on Maple Rd, between Anthropologie and Caruso Caruso, next to
Our 2 level, 6000 square foot, gallery style space houses the
"newest & coolest" in fashion!
The Name –
COMPLEX – represents
- A compound described in terms of the central atom to which other atoms are
bound or coordinated.
- A combination of emotions and impulses that have been rejected from
awareness but still influence a person’s behavior.
- A whole structure made up of interconnected or related structures
- Complicated in structure – consisting of interconnected parts.
- The symbol (+) is used to indicate addition or a positive
One Space Mixed with Multiple
COMPLEX is a new, fresh
approach to boutique retail. We will offer something new and exciting to
Birmingham, a retail model no one has seen here in Michigan.
that especially in Birmingham, our clientele and customer base have to travel to
discover a unique shopping experience. That being said, our concept will bring
something incredible to the center of the Birmingham's shopping district, a
destination in and of itself!
Similar to a mini mall, our 2-story
fashion maze, housing multiple concepts under one roof will give our community
something ultrahip! Different from a traditional mall which can be overwhelming,
our in-shop boutique collaboration offers an unintimidating, neatly branded,
high fashion atmosphere.
With our carefully selected concepts, we have the
ability to create a buzz that will produce a fashion landmark. A win/win idea.
An amazing theme and location that makes it all possible.
and will be to Birmingham what Collette is to Paris or Fred Segal is to L.A. –
Downtown Birmingham is a perfect home to bring this to life.
new culture synonymous with Beauty, Design and Style.
Pop-Up Retail @
What is Pop-Up Retail?
concept or space within a space', that pops-up unannounced, quickly draw in
crowds and then disappear or morph into something else, adding a fresh feel,
exclusivity and contagious buzz!
Pop-Up Retail fits right in with the
entertainment economy, the experience economy, the surprise economy and is all
about amazing consumers with temporary 'performances', guaranteeing exclusivity
because of its limited time span. Pop-Ups offer unparalleled opportunity for
targeting and customization.
For individual designers teaming up, to
big brands looking to add a bit of 'cool' and agility to their otherwise fixed
locations. The Pop-Up Retail concept gives customers something that can
perceived as exclusive, discovery-driven and 'get it while it lasts'.
The C+OMPLEX offers the perfect venue for Pop-Up Retail, offering a
premier setting located in the heart of Birmingham's Shopping
168 W Maple Rd
Birmingham, MI 48009